Grow your business with Setupay

Join as a Retailer, Distributor or API partner and unlock new earning opportunities by offering trusted digital financial services to your customers.

Partnership models

Choose the plan that fits your business

Low investment, high earning potential and full support at every tier.

Retailer

Retail Partner

For shop owners, CSCs, cyber cafés and mobile stores serving walk-in customers.

All services: DMT, AEPS, recharge, BBPS, UPI, CC bill pay
Commission on every successful transaction
Instant wallet top-up and settlement
Free training and onboarding
Phone & WhatsApp support

Apply now

Distributor

For entrepreneurs who want to build and manage a network of retailers in their area.

Onboard unlimited retailers under your ID
Set retailer commissions within your slab
Earn on your entire network's volume
Wallet-to-wallet fund transfer to retailers
Dedicated relationship manager
Network performance dashboard

Apply now

Enterprise

API / White-label

For fintechs, software companies and enterprises who want Setupay services in their own product.

REST APIs for DMT, AEPS, recharge & BBPS
Sandbox, documentation and integration support
White-label portal with your branding
Custom commercials at scale
Priority technical support & SLA

Talk to sales

Why partner with us

Everything you need to earn more from day one

Low investmentNo heavy set-up cost — a smartphone or PC, an internet connection and a small starting balance is all it takes.
High earning potentialFrequent, repeat transactions like money transfer and AEPS generate steady daily commission.
Easy onboardingDigital KYC with PAN, Aadhaar and shop proof — activation usually within the same working day.
Full supportTraining videos, quick-start guides and a support team that speaks your language.

₹0Software or licence fee for retailers

Same dayTypical activation after KYC

DailyCommission credited in real time

7 daysSupport availability

New partner slots open in all statesIndia

Requirements

Documents you'll need

PAN Card

Individual or business PAN of the applicant / proprietor.

Aadhaar Card

Aadhaar of the applicant for identity and address verification.

Shop Proof

Shop photo, GST/Udyam/Trade licence or electricity bill of the premises.

Bank Details

Cancelled cheque or passbook copy for settlement account.

POST /api/v1/dmt/transfer

{
  "remitterMobile": "98XXXXXX21",
  "beneficiaryId": "BNF-48213",
  "amount": 5000,
  "mode": "IMPS",
  "clientRefId": "ORD-2026-000912"
}

→ 200 OK
{
  "status": "SUCCESS",
  "utr": "624912345681",
  "charges": 0,
  "txnId": "SPTX8F2A91"
}

Developers

Simple, secure REST APIs

Bring money transfer, AEPS, recharge and bill payments into your own app or portal with clean JSON APIs, webhooks for status updates and a full sandbox.

Token-based auth & IP whitelisting
Webhooks for asynchronous status
Idempotent requests with client reference IDs
Sandbox environment and Postman collection

Request API access

Apply now

Partner application

Fill in the form and our onboarding team will call you within one working day to complete KYC and activate your account.

Prefer to talk?+91 79866 29866Monday to Saturday, 9:30 AM – 6:30 PM IST

WhatsAppChat with onboarding team

Emailsupport@setupay.co.in